Privacy Notice
Last updated: 7 March 2026
1. Introduction
ScoutVista ("we", "us", or "our") is committed to protecting your privacy. This Privacy Notice explains how we collect, use, disclose, and safeguard your personal data when you use our Service.
ScoutVista acts as the data controller responsible for processing personal data under this Privacy Notice.
This Privacy Notice applies to information we collect through scoutvista.co.uk and any related services, sales, marketing, or events (collectively, the "Service").
We process personal data in accordance with applicable data protection laws, including the UK General Data Protection Regulation (UK GDPR) and other relevant data protection legislation.
2. Information We Collect
2.1 Information You Provide to Us
We collect information that you provide directly to us, including:
Account information
- Email address
- Full name
- Password
- Timezone
Profile information
- Industry preferences
- Regional focus areas
- Functional areas of interest
Communication data
- Information you provide when contacting us
- Feedback or survey responses
2.2 Information We Collect Automatically
When you access or use our Service, we automatically collect certain information, including:
Device and usage information
- IP address
- Browser type
- Operating system
- Device identifiers
Log data
- Access times
- Pages viewed
- Time spent on pages
- Referring URLs
Cookies and similar technologies
For more information see our Cookie Policy.
We may also collect information about how users interact with the Service in order to monitor performance, diagnose issues, and improve the user experience.
2.3 Information from Third Parties
If you choose to authenticate using a third-party service (such as Google Sign-In), we receive basic profile information from that service in accordance with their authorisation procedures. This may include your name and email address.
3. How We Use Your Information
We use the information we collect to:
- Provide, maintain, and improve the Service
- Create and manage your account
- Deliver personalised insights and content tailored to your preferences
- Send technical notices, updates, security alerts, and support messages
- Respond to your comments, questions, and requests
- Monitor and analyse trends, usage, and activities in connection with our Service
- Detect, prevent, and address technical issues or fraudulent activity
ScoutVista may also use automated systems, including artificial intelligence technologies, to analyse publicly available information and generate insights for users. These systems may process user preferences or contextual information in order to personalise content and improve the relevance of insights delivered through the Service.
4. Legal Basis for Processing
We process personal data in accordance with applicable data protection laws, including UK GDPR. Our legal bases include:
Contract
Processing is necessary to provide and operate the Service you request.
Legitimate interests
Processing is necessary for our legitimate interests in operating, improving, and securing the Service, provided these interests do not override your rights and freedoms.
Consent
Where we request your consent for specific processing activities.
Legal obligation
Processing required to comply with applicable laws or regulatory requirements.
5. How We Share Your Information
We do not sell, rent, or trade your personal data.
We may share your information in the following circumstances:
Service Providers
We use trusted third-party service providers who process limited personal data on our behalf in order to operate and improve the Service. These may include providers of:
- Hosting and infrastructure services
- Artificial intelligence processing
- Authentication services
- Email delivery
- Error monitoring and system diagnostics
These providers may include services such as:
- OpenAI – used for automated analysis and insight generation
- Resend – used for transactional email delivery
- Google – used for optional authentication
- Sentry – used for error monitoring and performance diagnostics
- Infrastructure providers such as Render – used to host application services and databases
These providers are contractually required to maintain the confidentiality and security of personal data.
Legal Requirements
We may disclose your information if required to do so by law or in response to valid requests from public authorities.
Business Transfers
We may share or transfer your information in connection with any merger, sale of assets, financing, or acquisition of all or part of our business.
With Your Consent
We may share information for other purposes where you have given explicit consent.
6. Data Retention
We retain personal data only for as long as necessary to fulfil the purposes outlined in this Privacy Notice, unless a longer retention period is required or permitted by law.
If you delete your account, we will delete or anonymise your personal data within 30 days, except where we are required to retain certain information for legal, tax, or regulatory purposes.
7. Data Security
We implement appropriate technical and organisational measures designed to protect personal data against unauthorised access, alteration, disclosure, or destruction.
These measures include:
- Encryption of data in transit
- Secure infrastructure and hosting environments
- Access controls and authentication procedures
- System monitoring and error tracking
- Regular security reviews
However, no method of transmission over the Internet or electronic storage is completely secure. While we take reasonable steps to protect your information, we cannot guarantee absolute security.
8. Your Data Protection Rights
Under applicable data protection law, you may have the following rights:
- Right of access – request a copy of personal data we hold about you
- Right to rectification – request correction of inaccurate or incomplete data
- Right to erasure – request deletion of personal data in certain circumstances
- Right to restrict processing – request limited use of your personal data
- Right to data portability – receive your data in a structured, machine-readable format
- Right to object – object to certain processing activities
- Right to withdraw consent where processing relies on consent
To exercise any of these rights, please contact us at:
We will respond within one month.
9. International Data Transfers
Your personal data may be stored or processed in countries outside the United Kingdom.
ScoutVista uses service providers located in the United Kingdom, the European Economic Area, and other jurisdictions where our providers operate.
Where personal data is transferred internationally, we ensure appropriate safeguards are in place in accordance with applicable data protection law, such as standard contractual clauses or equivalent legal mechanisms.
10. Children's Privacy
The Service is intended for professional users and is not directed to individuals under the age of 18.
We do not knowingly collect personal data from children. If we become aware that such information has been collected, we will take steps to delete it.
11. Changes to This Privacy Notice
We may update this Privacy Notice from time to time.
If material changes are made, we will notify users by email or through a notice on the Service prior to the changes taking effect.
Your continued use of the Service after updates are published constitutes acceptance of the revised Privacy Notice.
12. Contact Information and Complaints
If you have questions about this Privacy Notice or our privacy practices, please contact:
Email: contact@scoutvista.co.uk
You also have the right to lodge a complaint with the UK Information Commissioner's Office (ICO) if you believe we have not complied with applicable data protection laws.
Further information is available at: ico.org.uk